Notes on asking better questions
Guides, product news and what we learn from the questions people ask Facet.
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Product
Why every chart should show its query
A chart without its query asks you to trust it. We put the query, the filters and the excluded rows next to every answer. Here is why.
Guides
Retention, explained without the jargon
Retention answers one question: of the people who started, how many came back? How to read a retention chart, and the three mistakes we see most.
Company
What we learned from 10,000 questions
We read ten thousand questions our customers asked Facet this year. Most were about the same five things, and the best ones were short.
Guides
Funnels that match how people actually buy
Most funnels assume people move in a straight line. They do not. How to build a funnel that follows real paths without losing the plot.