We build for the people who ask
Most questions about a business never reach a dashboard. They wait in a chat thread until someone who knows SQL has an hour free. Facet lets the person asking get the answer.

Why we started Facet
Before Facet, the three of us ran data teams at software companies. Most weeks went to the same kind of request: a number someone needed for a meeting, pulled by hand and pasted into a doc.
The data was there and the questions were good. What the people asking lacked was a way to check an answer for themselves. So we built a tool that replies in a sentence and shows the query it ran, and anyone can see where a number came from.
How we work
Show the working
Every answer comes with the query behind it. If we cannot trace a number back to a table, we do not show it.
Leave the data where it is
Facet reads from your warehouse and keeps no copy of your rows. We would not trust a tool that did.
Plain words first
We write the product, the help pages and this site for someone who has never written a query.
The team
A small team, split between Lisbon and Toronto.
Lena Okafor
Co-founder, chief executive
Tomás Reyes
Co-founder, engineering
Priya Raman
Co-founder, data
Jonah Weiss
Design
Mei Tanaka
Engineering
Sam Okonkwo
Customer success